Astrid Bohé: Leadership on digital business model and customer experience

Astrid Bohé – Expert for digital business models

I have been gaining my profound expertise and leadership qualities by working in selected industries such as communications, media, technology, financial services and airlines for more than twenty years.

Today, I lead global teams in digital transformation, customer journey design and cognitive topics. Apprehending the needs and differences of each industry, I design, deliver and implement profound and sufficient digital transformation models for each business – thereby supervising processes end-to-end.

Various fields of competence

Leading digital business transformations, I have sound experience and specialize in the various parts of the digital value chain:

• Customer experience and journey design
• Digital analytics and cognitive
• IoT and Industry 4.0
• respective new business and service models

In order to bring it all alive I embed them in the respected organizational entities e.g. sales, finance and marketing as well as strategic initiatives such as data monetizing and complex IT delivery. By working with me, you can also benefit from modern, frequently updated methods to approach customers, seeking to serve them most efficiently in the B2C as well as B2B world.

Communication skills in a leading position

Aside from my expertise on digital subjects, you can leverage my deep leadership and intercultural communication skills, which I have been gaining by working in various industries and positions. Handling and unifying the interests of different stakeholders, I thereby ensure a holistic digital transformation that proofs to be sustainable and deliver business value.

Rewarded work for outstanding analytic solution

By applying these skills, I can look back on track record of various successful digital transformation projects, managing high performing businesses with a new “go to market strategy” enabling them to exceed their growth targets.

My work was rewarded with the “Accenture Innovation Award” for the development of an innovative analytics solution. Additionally, I own several patents on analytical models addressing a widespread variety of business scenarios.